The Sales Leader

Cutting Edge Strategies for Sales Leaders by Colleen Francis

Handling Objections like a Pro | Sales Tips

One thing that I’ve noticed recently is that sellers aren’t always good at learning how to pivot. During the qualification stage, we get thrown for a loop sometimes. A prospect or a buyer answers in a way that we weren’t expecting, yet we need to stay on track and pivot with another question.


The Key Question for Successful Qualification | Sales Tip

We’ve already talked about how the more time you spend doing a thorough qualification means you’re going to win more business. You now know what the most often missed question in the qualification phase is: the decision-making criteria, specifically the priority of that criteria. (more…)

The Cause of Most Lost Sales | Sales Tips

Over the past 12 months, I have done some deep analysis of the sales pipeline, specifically looking for points of leverage that we can create more success with, as well as looking for any problem points that need to be fixed. Here’s what I learned. (more…)

Why Comparing Apples-to-Oranges Wins | Sales Tips

Most sales reps are making a fundamental mistake when handling the pricing objection. They’re always trying to get the buyer to make an apples-to-apples comparison on the pricing and that’s not what we want. We want the buyer to be faced with an apples-to-oranges comparison. Now, why do we want that? (more…)

Jump Start Your Year Right Now | Sales Tips

Recently, I was working with a client on some planning for their sales team. Specifically, we were creating action plans for every sales team members so that they would know how many calls, emails, meetings they need to take in a given day, week, month or year in order for them to hit their goal. (more…)

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