The Sales Leader

Cutting Edge Strategies for Sales Leaders by Colleen Francis


The Buyer You Are Trying to Reach is Currently Unavailable

I received a cold call today from a large consulting sales and marketing company, thought I should return it, just in case! When I dialed the number back I received an anonymous attendant’s voice stating that “The person you are trying to reach is currently not available.”

We’ve known for years that the relationship is king. They are paramount to sellers breaking through and getting to the next step.

Does an automated, anonymous voicemail recording foster any sense of relationship? Does it encourage me to want to start a conversation?

This buyer will definitely be unavailable when he calls back.

An illuminated fluorescent light bulb in the shape of a stylized brain on an isolated colorful studio background

Improve Your Mindset. Improve Your Sales.

Your mindset is typically one of two things. It can either be one of your greatest tools or one of your worst obstacles. The good news is you get to choose which side of the spectrum your mindset sits.

If there’s one quality every successful salesperson can share, it’s their overall mindset for success.


The Single Most Important Sales Trait | Sales Tips

The world is run by people who follow up, and for sellers, that means being persistent.  You will win more business by being persistent than anything else.  (more…)

Success in business concept. Businessman (mentor, coach) switch over success.

Are You Participating in Your Own Success?

I rarely do this anymore, but it was a treat spend two full days leading a (somewhat public) workshop for an exceptional group of sellers.

I say “somewhat public” because it was a workshop offered to a group of my client’s sellers. And so, while not everyone in the “Engage Universe” was invited, we did have a select group of people from my client’s universe.

Here is what I learned:


Light bulb in a row with crumpled paper as creative concept

Try Something New, Grow Your Sales

Working with so many different clients across a variety of industries really opens your eyes to new ideas, strategies and insights. I’m always open to embracing fresh new thinking!

With that in mind, I want to share with you an important point which I believe is currently eluding many sales leaders and executives when it comes to building, growing and managing their sales team – and in turn, it’s hurting their overall sales results.

“We can’t solve problems by using the same kind of thinking we used when we created them.” – Albert Einstein

This quote is crucial to your continued success as a sales leader.


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