Colleen’s Blog

A funny thing happens as salespeople become more and more experienced with their company or product. They also become less and less effective. Yes, you read that correctly. Salespeople often becomes less effective with the more experience that they gain. At first glance, it would seem that the exact opposite should be true. Yet, it still happens time and time again. How can this be?

Is this the start to 2015 you wanted? We’re quickly approaching the last week of January. By now, you can probably gauge your start to 2015. Have you accomplished your goals for January? Are you hitting weekly sales targets at a better pace than in 2014? If you aren’t off to the start that you hoped, there’s good news. There’s still time to regroup and have a fantastic first quarter! Unfortunately, too many people enter a new year without a plan. There’s absolutely a new sense of hope and desire to have a better year, but most people are not willing to change any of their habits. They believe that simply letting their calendar refresh will somehow change their results. Then, after about a month into a new year, they look around and see nothing has changed and give up on their goals completely. Don’t let this happen to you.

Are common mistakes negatively impacting your numbers? Many salespeople like to get into the "nitty-gritty" of why they are not succeeding. They search high and low for advanced sales techniques and try to find answers as to why they’re unable to hit their sales targets. Does this sound familiar? You may just need to simplify things. The answers you’re seeking could be right under your nose! There are five mistakes that many salespeople make but don’t even address when trying to improve their sales. Studying and implementing these simple but crucial strategies will help you maintain a competitive advantage.

Could your sales team be suffering from a dangerous virus? Like it or not, we’re now hearing more coughing and sneezing than normal, and commercials are filled with daytime and nighttime medication advertisements to protect you and your family from the flu. But, the virus I want to address this week has nothing to do with the flu. This virus can't be cured with a few sick days. It lasts longer than the flu and it has the potential to erode your entire sales team (and your sales) if you let it linger.

Is it possible to sell without uttering a single word? It might be easier than you think. In sales, you must be in tune with appropriate nonverbal communication. Salespeople often lose sales based on their inability to master their nonverbal communication. And, if first impressions are everything, you may even be able to increase your chances of closing a deal just by putting extra effort into your appearance and keeping common courtesy in mind. Here are five simple ways to improve your sales etiquette and build trust...all without needing to say a single word. 1) Dress Appropriately Always dress at least one notch above how your client will be dressed. If you are unsure about their corporate culture for attire, it's never a bad thing to wear a suit. If you find out during your first meeting that a suit is frowned upon, or unnecessary, you can dress differently for the next meeting. Nonetheless, wearing a suit does show that you respect the prospect enough to clean up and dress up. 

Are you doing enough to build your current relationships? When you close a sale with a new client, you create a new relationship that needs to be nurtured. All too often, salespeople make a sale and then move to the next prospect. When a salesperson continues this trend long term, their client retention is going to fail...it’s inevitable! I hope you’re considering ways to increase your sales in 2015. But, as you know, client retention is just as important as client acquisition. Here are a few tips to help you maintain and build your current relationships in the New Year:

How can you ensure that you’re hiring the right people to join your sales team? Many sales leaders have been asking me how to hire new sales reps and build a profitable team. I often suggest taking a step back before conducting interviews and hiring a new team member. There are a few things you need to do before you proceed with interviews in order to ensure that you hire the right person and create the best team possible.

Wow - we’re now in the final week of November. It’s hard to believe that we'll be entering the final month of the year very shortly. Time flies, doesn’t it?! I’m sure you’re already thinking ahead to 2015. But, before you pull out the planning boards and strategy documents, don’t forget to first analyze your successes and drawbacks in 2014. Ask yourself key questions, answer them, and use those answers as building blocks for planning 2015. <-- Click To Tweet I want you to succeed and I want 2015 to be your best year ever. Here are several questions you may want to ask yourself to make that happen:

Alright - before you get the wrong impression, Engage Selling’s blog is, and always will be, committed to driving more sales to your business. Despite the title of this blog post, we haven’t turned into a nutrition blog overnight! Don't worry! But, the title still stands. You and your business may need to go on a very specific diet if you want to give your prospecting efforts any chance of succeeding. I’m talking about going on a technology diet.