Colleen’s Blog

Is your organization creating sales dysfunction without even knowing it? I was coaching a sales executive recently and discovered that the company sets goals based on a September 1st FY start, yet the sales teams goals are set on a calendar year. Think about the discontinuity for a second.

I've often said to B2B sales audiences "If they can't find you, they won't buy from you!" This is why I embrace a ubiquitous marketing approach for sellers. (Chapter 3-4 in Nonstop Sales Boom). This principle applies to all sales, and we can learn from the best practices and massive failures of all industries. Here is a local example: Three new restaurants opened within a four block radius of my condo this week.

Today, we're going to go over three tips that will help you in your interview process so you know which candidates you shouldn't hire.

Want to dramatically increase your results? In this video, I share a secret that I really never talk about in public, but something I do with my clients frequently. Curious to what this secret is?