Colleen’s Blog

As salespeople, we spend many hours investing in our own knowledge. Workshops, conferences, coaching, books...the list goes on! The best sellers are always looking for new ways to increase their knowledge and expose themselves to new information. This is such an essential key for massive success in sales, but it won’t do you any good if you lack perhaps the most important ingredient in business, which is honesty. To be fair - the majority of salespeople aren’t “dishonest” people. But, it’s safe to say that many salespeople extend or bend the truth to either belittle the competition or make up for weaknesses in their own product or service. Don’t be one of the many!