Are You Interesting?

Have you ever wondered what makes you and your business more interesting to your prospects and clients? It isn’t hourly updates on Facebook or a picture with a celebrity. In fact, what makes a business more interesting to prospects often eludes most business owners. In order to generate true interest from your clients, as well as create engagement and more business, you must first demonstrate interest in them as human beings. ← Click To Tweet Many salespeople often forget that clients are people. They aren’t walking wallets or talking POs. When you treat them as such, you will often lose the opportunity to create a valuable, long lasting relationship. Even the most distinguished decision maker would rather be spoken to as a person than a number. There are several actions you can take to demonstrate to your prospects and clients that you care about them:

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