There has been much debate on my LinkedIn article regarding cold calling. I’ve discussed it in-depth this year especially, as in 2017 and beyond there are simply more effective prospecting methods available today.
[bctt tweet=”Seriously, think about the last time someone called you at home or during your busy workday.” username=”EngageColleen”]
How often do you actually take the time to listen to someone you’ve never heard about pitching you something you’ve never heard about.
If you do, I admire your patience, but the truth is with a 0.3% success rate, you need to abandon this ancient form of prospecting and get with the times.
I share my in-depth thoughts in the Facebook Live video below.
And, let me know your thoughts in the comments, do you believe cold calling still works?