Warning – this idea is not for everyone. But the few brave sales pros (including me) who have tried it – swear by it! It’s just for the extra tough follow ups you have on your list. Those who will not return calls.
The following is a true story. Results are actual. Names have not been changed in order to honour our client’s success!
Amanda tried something new this year. She wrote me immediately to share the story and I thought you should hear it too.
“Oh Colleen. Your tactics always work so well. This is a HUGE reseller (VAR) in NY that has been avoiding me like crazy.”
Here is what happened between Amanda and Frank:
On April 12, I sent you an email asking for you to review our phones product line and as I haven’t heard from you, I can only assume one of the following:
1) You’re now not interested and I’m reduced to the status of an annoying piece of spam clogging up your email; or
2) You desperately want to contact me, but you’re trapped under a fallen filing cabinet and can’t reach your phone or PC.
Your guidance would be greatly appreciated.
Regards, Amanda ,Channel Sales Manager
P.S. If it is #2, please let me know and I’ll send someone round to help you out.
Actual Response within 2 hours:
Amanda, That’s hysterical. Now I’m going to call you tomorrow.
Frank called Amanda, and the business moving forward. Lesson, if you continue to do the same thing over and over again you will get the same result. If you want a different result, do something different. Shake it up! Have some fun! What have you got to lose?
Dedicated to increasing your sales,