Putting Sales Velocity into Action: Sales-Cycle Speed

Sales velocity is a powerful metric that every sales leader must know inside out. While it measures how fast you're making sales and earning revenue, it gives you something even more valuable. You gain an understanding of the relationship between the four key activities that comprise your sales velocity: opportunities, deal size, closing rate and sales-cycle speed.

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Customer service helping to increase sales

Putting Sales Velocity into Action: Deal Size

So far in this series on sales velocity—which is all about understanding how fast you and your team are making sales and earning revenue—we've talked about what you need to do more of. More opportunities earned, for instance, means a bigger, healthier sales pipeline for your business.

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Putting Sales Velocity into Action: Opportunities

In this series, we're looking at sales velocity: measuring how fast your team is making sales and earning revenue. The reason it's one of your most important metrics—and predictors—of success is that it gives you the flexibility to make adjustments in four key areas: opportunities, deal size, win/lose rate and sales cycle time.

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