Colleen’s Blog

Previously, we looked at how important it is to beware of talk traps. Now let's examine the first big step you must take to avoid those costly pitfalls that kill your time and sink deals: learn how to connect with all the right people in your buyer’s decision-making process.

Today, I want to talk to you about a process that we've been using with our clients that is helping them close more deals. We're using a buyers map to help unstick opportunities that are stuck in their pipelines.