Confronting Reality

I had many conversations this week about the state of economy. Some people are focused on the opportunity while others are contemplating the bottle and the 18th floor window in their office.

Guess who I am hanging around with more?

I saw this post on Chris’s microbizjournal earlier this week and thought it was appropriate for all sales people – after all, if you are in sales, you own your own business. Here is an excerpt:

So, in today’s tough economy, we all could tweak away with pricing and marketing copy. Or we could Confront Reality. Reality that the economy is going to change what customers are attractive, change what they want to buy and change how they buy it.

So with my eyes closed and my chair-back definitely not in the upright position, I was trying to do figure out what fundamentally was going to change for us:

 

 Dedicated to increasing your sales,

Colleen

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