You call THAT an Introductory Email?

A Platinum member shared with me a cold email he received from a partner that wants to do business with him. I’ve removed all names and references to protect the poor soul who sent this note. Our Engage client tells me that this is the first email he has ever received from this company. What do you think of the approach?

Hi X,

“Do you have accounts that are booking groups or meetings into X?

I’d love the opportunity to work with you.”

Kind Regards,



That’s it! How would you fix it?