The Biggest Qualification Flaw
December 1, 2017
Generating leads is great, but if none of those people are actually going to end up working with you, or do but turn out to be an entirely wrong fit for your business…what good is it doing?
Qualifying your leads, as you know, helps remedy this issue. However, far too many sellers and sales teams are still wasting time nurturing the wrong people.
In fact, there is one major qualification flaw I see constantly which I want you to know about and correct as needed.
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