Dan Seidman is a great friend of mine. We met over 6 years ago at a conference where I attended one of his presentations. His material is hilarious and I love reading the horror stories… in fact, I contributed a few to his website myself. They didn’t make this book but they were worth laughing about anyway! I think that if you are in sales, and want a good chuckle or at the very least a really big smile, you should buy his new book.