You get a phone call from a loyal client and they give you notice that they are moving on to another product or service that fits their needs better than your current offering. Or, they may just flat out terminate their working relationship with you on the spot.
The end result is the same…a lost client.
There is a natural tendency to beat yourself up when a customer moves on. Instead of giving in to that tendency, get proactive and find the root of the problem that created a big enough disconnect for your client to leave in the first place. It’s hard to find a solution if you haven’t yet identified the problem.
In this article, I outline the common reasons that a client may leave – and provide solutions for you to implement!