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The One Sales Metric to Rule Them All
Sales Leadership, Sales Strategies, Sales Tips Colleen Francis 2025-10-12 Sales Leadership, Sales Strategies, Sales Tips Colleen Francis 2025-10-12

The One Sales Metric to Rule Them All

You can’t manage what you don’t measure—but measuring the wrong things is worse.

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In Praise of Your CRM
Sales Leadership, Sales Strategies, Sales Tips Colleen Francis 2025-10-06 Sales Leadership, Sales Strategies, Sales Tips Colleen Francis 2025-10-06

In Praise of Your CRM

The best sellers don’t “use” CRM—they run their business from it. Why you should do the same.

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Now is the Time for Change
Sales Leadership, Sales Strategies, Sales Tips Colleen Francis 2025-09-29 Sales Leadership, Sales Strategies, Sales Tips Colleen Francis 2025-09-29

Now is the Time for Change

Slow buying cycles aren’t just a market problem—they’re a sales opportunity, if you approach them right.

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Are You Solving the Wrong Problem?
Sales Leadership, Sales Strategies, Sales Tips Colleen Francis 2025-09-22 Sales Leadership, Sales Strategies, Sales Tips Colleen Francis 2025-09-22

Are You Solving the Wrong Problem?

Don’t fear the miss. Use it as a coaching opportunity to get stronger for the next quarter. But make sure you are solving the right problem.

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Two More Vanity Metrics I Hate
Sales Leadership, Sales Strategies, Sales Tips Colleen Francis 2025-08-25 Sales Leadership, Sales Strategies, Sales Tips Colleen Francis 2025-08-25

Two More Vanity Metrics I Hate

Vanity metrics are everywhere—hours on the phone, miles driven, demo slide counts—but are they creating wins? (Hint: nope.)

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Beware of This Vanity Metric
Sales Leadership, Sales Strategies, Sales Tips Colleen Francis 2025-08-18 Sales Leadership, Sales Strategies, Sales Tips Colleen Francis 2025-08-18

Beware of This Vanity Metric

Is your team chasing arbitrary pipeline goals just because it “sounds good”? If your numbers aren’t backed by real sales math, you’re creating frustration and failure for your reps.

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Micromanaging Your Sales Metrics
Goal Setting and Planning, Observations from the ... Colleen Francis 2021-04-06 Goal Setting and Planning, Observations from the ... Colleen Francis 2021-04-06

Micromanaging Your Sales Metrics

Make no mistake about it. Right now, you must be micromanaging your metrics.

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Look Outside Your Sales Organization | Sales Strategies
Observations from the ..., Sales Tips Colleen Francis 2021-02-12 Observations from the ..., Sales Tips Colleen Francis 2021-02-12

Look Outside Your Sales Organization | Sales Strategies

 Once you start balancing internal KPIs with systems that are customer-centric, you will be right on the money and your customers will love doing business...

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Don't Punish Your Top Performers | Sales Strategies
Sales Tips Colleen Francis 2018-06-22 Sales Tips Colleen Francis 2018-06-22

Don't Punish Your Top Performers | Sales Strategies

Metrics are critical for managing the team's performance. But let's not forget what metric is "King"!

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Colleen Francis works your most important deals alongside the people who own them — accelerating what should close, expanding what has room to grow, cutting what isn't worth the cycles. Leadership gets a forecast it can trust. The team keeps the discipline for every deal after.

613-730-7700
1-877-364-2438 (toll-free)
colleenfrancis@engageselling.com

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