Unexpected Customer Service

This past weekend Chris and I enjoyed a fabulous dinner with friends at the Savoy. I love their sister restaurant Metropolitan and had high hopes. But, I also expected to be disappointed. I secretly worried it was going to be like seeing the movie version of your favorite book. Never as good as the original.

Using Perception To Create Customer Success

Here’s the big fact: 98% of all dissatisfied customers were not dissatisfied because of a quality problem with the product or service purchased. In 98% of the cases their dissatisfaction was related to their perception of how they were treated by the people they dealt with.