Cheryl Cran reports in her Bold Leader Blog that:
“The Financial Post stated that Facebook could surpass Google in terms of worldwide unique visitors to their websites by late 2011 or early 2012. Facebook is now considered to be a starting point for more users on the web. 45% of monthly users go directly to Facebook as their starting page, up from 39% a year ago. (RBC Capital Markets).
Social media is definitely taking on a whole new level of interest with the current economic reality. Could it be that people are using their online time to reach out a little more rather than aimless googling?
Interestingly Google is now driving 64% of Facebook’s unique visitors, up from 51% a year ago according to Comscore data.
Facebook and Twitter are now being used as recruiting tools as well, Martin Perelmuter of Speakers Spotlight www.speakers.carecently hired 2 new staff directly from Facebook. Erica Ehm of www.yummymummyclub.ca reports that she just hired 2 new staff via Twitter. When I asked her how she did it Erica said: