Profiting from the Vortex:
Turn customer success into a permanent increase in profits
without sacrificing new business development.
The client database is a sales person’s most valuable asset and managing it correctly can dramatically increase sales and profitably. Yet, current contacts are only as valuable as the quality of relationship with the customer – the quality judged by that customer’s perception of the relationship with them. To sell more to current clients requires a transformation from thinking, from “client list” or “client management” to “building a relationship with my client”.
To achieve this, one question must be clearly answered: Why would my client buy from me again given all the other choices, including the choice to do nothing?
In the program Profiting from the Vortex, Colleen’s reveals her system for leveraging the contact base profitably – proven with her many clients in today’s tough market. Be warned, Colleen does not deal in cliché, glib, or eye rolling techniques for account management – those techniques from the past that leave organizations looking and sounding like everyone else, including their competition! Instead, let Colleen share the 6 steps to building long lasting, loyal and profitable client relationships.
Get Results:
- Create loyalty (and more sales) with 10 attention-getting tactics that get inside the client’s mind and stay there.
- Discover why the worst experience for a customer is the same experience they can get somewhere else, and how to be set apart from the competition, forever.
- Learn how to be heard above the 8000 marketing and sales messages clients hear each day by delivering the right unique sales message, and the most profitable medium, at the right time.
- Have contacts beg to communicate with them up to 200 times a year.
- Reduce sales cycles by up to 50% by employing an engaging follow-up system that is easy to implement and easy for contacts to respond to.
- Increase profits 15X by increasing repeat sales.
